Carolina Silva is a strategist and researcher who works at the intersection of human behavior, business, and technology.
With 10+ years across research, design, and strategy, she helps organizations understand complex customer problems and turn evidence into better products, services, and systems. Her work spans healthcare, financial services, technology, and consulting, with experience across behavioral and UX research, experience strategy, service design, product discovery, and innovation.
With a background in psychology and design, Caro brings a behavioral and systems lens to ambiguous problems—connecting what people need with business priorities, organizational realities, and the decisions required to move ideas forward.
She holds a Master of Design from the Institute of Design at Illinois Institute of Technology and a B.A. in Psychology with a concentration in Clinical Psychology from Universidad de Monterrey.
Recent work is not publicly available due to confidentiality. For current work samples and case studies, please get in touch.
About Caro
Experience Strategy · Research · Service Design